IIERE’s core purpose is to serve as a tool for the enrichment of people’s lives.  IIERE reminds us about the value of being face to face with others, of solitude, of nature, and of the overall benefit of pausing the digital distractions and appreciating time IIERE.  

IIERE was founded in 2016 by Steve Morton, who wants to do everything he can to bring mindfulness to people about their use of technology and to help them achieve a more balanced lifestyle.